This, obviously, will be the target audience that is currently using your product or service.įor example, if you want to attract more CTOs to your product or service, you could write something like “The perfect solution for CTOs to solve X, Y, and Z” - X, Y, and Z being the problems that your product or service fixes. Part of the message in the image should be dedicated to the audience that will be most interested in your product or service.
Mention the Audience That Uses Your Product or Service You should see your message as a short pitch: what’s the best way to describe your company’s product or service in a single sentence? What kind of problems does your product or service fix for your users? By summarizing the benefits of your company in this short message, your profile visitors are much more likely to check out what you have to offer. By making it easy for visitors to click on your website link, you boost the number of visitors to your pages. This, of course, means that you should also provide enough information in the company box on LinkedIn, including a link to your website or landing page. A good background can draw them towards your website, or the specific landing pages to which you link on your LinkedIn profile.īy using a captivating message in your background, you can increase the likelihood that people will scroll down on your profile and check out your company. The best LinkedIn cover photos showcase important information that you want your visitors to know. These can be the people you find through the LinkedIn Email Finder or ones you want to connect with by using LinkedIn automation tools. People that visit your profile and see your cover photo can instantly see the message. You can compare it to coming up with a good subject for your emails.īecause you can create a custom image (which can be more than just a stock photo), you can show your preferred message to anyone. The dimensions of the LinkedIn cover photoĪ good LinkedIn background shows what you’re offering in less than a second. Using the right image for your background There are many best practices for LinkedIn, and in this article, we will look at the best practices for your background photo. Sadly, most people don’t fully utilize this, even though a good LinkedIn background can make a big difference when people see your profile page. This picture is especially powerful when you use it to reinforce your personal beliefs and the unique selling points of your brand, or even to spread awareness of new deals your company is currently running. The custom background can be used by uploading your own image, both for your personal profile as well as the company profile. This picture is shown in every LinkedIn environment, including the mobile browser and LinkedIn mobile apps. The LinkedIn background is the image behind your profile picture.
And, unlike your profile picture - which should just be a picture of you - your LinkedIn background can be whatever you want it to be. When people discover your profile, you have less than a second to grab their attention with your background image. Both your profile picture and background picture will help you stand out in the sea of people that are active on LinkedIn.
If you are using LinkedIn for your resume you can use resume fixer service. There are many ways to do so, but when it comes to standing out quickly, images are usually the best way. When it comes to standing out on LinkedIn, you want to make sure to optimize your profile to grab people’s attention.
LINKEDIN STOCK IMAGES HOW TO
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Free Platforms to Find LinkedIn Background Images.Paid Platforms to Find LinkedIn Background Photos.The Best Places to Find Best LinkedIn Background Photos.Use Brand Colors in Your LinkedIn Cover Photo.
Use LinkedIn Background to Promote Limited Offers.Use the Right Font in Your LinkedIn Background Image.Mention the Audience That Uses Your Product or Service.A Good Cover Photo Starts With a Message.
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